LOVERS, THIEVES, FOOLS + PRETENDERS
| Paul Soupiset | September 2, 2026
PROJECT CREDITS Creative Direction & Design: Paul Soupiset Photography: Leda CostaLyric Illustrations: Chris Taylor
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LOVE COMA
| Paul Soupiset | September 2, 2026
PROJECT CREDITS Art Direction & Design: Paul Soupiset Photography: Lova Coma; Chuttersnap and Matt HardyLyric Illustrations: Chris Taylor
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CIBOLO CENTER FOR CONSERVATION
| Paul Soupiset | August 16, 2026
A brand architecture that changed the way our client did their work. Approaching its 30th year, the Cibolo Nature Center & Farm had grown into something bigger than its name could comfortably hold. Working closely with the Cibolo’s Margaret Lamar, our Parallel team helped rethink how the organization understood and expressed its work, beginning with […]
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THE ESPEE
| Paul Soupiset | August 16, 2026
All aboard for something a little different. This one was definitely a team effort. The whole Parallel team rallied to create a brand identity for The ESPEE, which takes its visual cues from the venue’s first life as a Southern Pacific railroad station—even its name comes from the phonetic “S.P.” From there, Parallel art directors, […]
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METHODIST HEALTHCARE MINISTRIES
| Paul Soupiset | September 9, 2026
Broadening the definition of health care. Methodist Healthcare Ministries serves communities across South Texas through healthcare, grantmaking, advocacy, community partnerships, and a wide range of programs focused on whole-person health. That breadth created an wonderful design challenge for our team at Parallel. The brand had to work at very different scales, from a business card […]
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H. E. BUTT FOUNDATION
| Paul Soupiset | August 17, 2026
H. E. Butt Foundation Branding For decades, the H. E. Butt Foundation has built extraordinary programs in the Texas Hill Country with extraordinary loyalty: an adult retreat center, a beloved youth camp, a family camp, free camps for schools and nonprofits, an outdoor education program, and more. People knew and loved the parts they had […]
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