Portfolio Category: Logo Design

LOVERS, THIEVES, FOOLS + PRETENDERS

| Paul Soupiset | September 2, 2026

PROJECT CREDITS Creative Direction & Design: Paul Soupiset Photography: Leda CostaLyric Illustrations: Chris Taylor

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AUDIBLE SIGH

| Paul Soupiset | September 2, 2026

VIGILANTES OF LOVE: AUDIBLE SIGH Nearly two decades after I first designed Audible Sigh for Vigilantes of Love and Rhythm House Records, songwriter Bill Mallonee asked me to return to the album for a limited-edition vinyl reissue. There was one complication: almost none of the original digital artwork still existed. What followed was equal parts […]

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LOVE COMA

| Paul Soupiset | September 2, 2026

PROJECT CREDITS Art Direction & Design: Paul Soupiset Photography: Lova Coma; Chuttersnap and Matt HardyLyric Illustrations: Chris Taylor

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IZE BOX

| Paul Soupiset | September 4, 2026

Creative Direction, Design, Lettering: Soupiset DesignAdditional Lettering: Phillip Sada / Roots to RealityArchitecture: Topograph

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UT HEALTH

| Paul Soupiset | September 19, 2026

UT Health San Antonio President’s Luminary Honors In 2023, Parallel helped UT Health San Antonio create the President’s Luminary Honors name and launch the new donor-recognition event with One Small Flame—a theme built around the idea that a single act of generosity can ignite meaningful change. For the second annual event, the challenge was to […]

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METHODIST HEALTHCARE MINISTRIES

| Paul Soupiset | September 9, 2026

Broadening the definition of health care. Methodist Healthcare Ministries serves communities across South Texas through healthcare, grantmaking, advocacy, community partnerships, and a wide range of programs focused on whole-person health. That breadth created an wonderful design challenge for our team at Parallel. The brand had to work at very different scales, from a business card […]

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TRACI SMITH

| Paul Soupiset | September 6, 2026

An Illustrative Thread Connecting Publishers, Books, and Brands Traci Smith’s work turns faith formation into something wonderfully commonplace. Something families can practice around the dinner table, at bedtime, in the car, and amid the happy disorder of everyday life. My work with Traci has grown over decades in much the same way: organically, across formats, […]

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VIA FORMA

| Paul Soupiset | September 9, 2026

A visual language for the inner life. Via Forma occupies an interesting space: rooted in ancient spiritual wisdom, but decidedly forward-looking; thoughtful without becoming overly academic; welcoming without losing the complexity of the ideas. Working closely with founder Danielle Shroyer from Via Forma’s earliest stages, I helped shape the brand as it was taking form, […]

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ENCHANTED ROCK VODKA

| Paul Soupiset | August 31, 2026

Enchanted Twice. Enchanted Rock Vodka is one of those rare projects I got to meet twice. In 2010, when Rebecca Creek Distillery was just getting started, Toolbox was hired to design the original packaging for their new Texas vodka and their flagship Rebecca Creek Whiskey. Years later, at Parallel, I found myself back at the […]

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LOGO DESIGN

| Paul Soupiset | August 16, 2026

I’ve designed many logos, sub-brand logos, and occasional-use emblems for a wide variety of clients over the past four decades, and I’d be honored to design one for your organization, too. This sample collection, below, reflects work from about 1998–2026, principally from my time at Toolbox Studios, Soupiset Design, and Parallel Brand Agency. Ask me […]

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GATE DAVIS CONSULTANCY

| Paul Soupiset | August 31, 2026

Grace+Peace Church Client: Gate Davis Consultancy Grace+Peace is a growing church whose communications hadn’t kept pace with the organization it had become. Working through Gate Davis Consultancy, I first assisted in scoping out a wide-ranging communications audit. Gate led the endeavor, performing stakeholder research and conversations, looking at everything from staff roles and information flow […]

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TOPOGRAPH

| Paul Soupiset | August 30, 2026

Topograph Listen. Design. Listen. For Topograph, an architecture practice grounded in attentiveness—to place, people, process, and the particulars that make a building worth making—I helped translate founder Marc Toppel’s already thoughtful point of view into a refreshed brand and developed a suite of practical tools for better storytelling alongside longtime collaborator Gate Davis. The work […]

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H. E. BUTT FOUNDATION

| Paul Soupiset | August 17, 2026

H. E. Butt Foundation Branding For decades, the H. E. Butt Foundation has built extraordinary programs in the Texas Hill Country with extraordinary loyalty: an adult retreat center, a beloved youth camp, a family camp, free camps for schools and nonprofits, an outdoor education program, and more. People knew and loved the parts they had […]

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